![]() ![]() “It will help us determine where to focus our investment and efforts. “With Pardot, we can not only see how marketing contributes to sales but also which channels provide the best quality leads,” said Justin Bond, Head of Digital at Clarion. Some of our most popular spaces include Gemmell Multi-Purpose Room, Eagle Commons, Hart Chapel, Marwick-Boyd Auditorium, Suites on Main Theater, and several meeting rooms that can accommodate groups between 30-120. The ability to prove the impact of marketing on the sales pipeline has eluded many organisations, but Clarion now has that information at its fingertips. Events include acclaimed guest speakers, concerts, theater productions and sporting events in our brand new athletic arena, Tippin Gymnasium. November 07 - November 08 Hilton Americas, Houston, Texas AIChE Annual Meeting. “Lead conversion rates have already risen from 4% to 10%, with lead scoring ensuring our sales people are focusing on the right prospects,” added Osmond. Womans Global Leadership Conference in Energy. portfolio and super-charging the already rapid growth. Clarion Events Jump MonthsCurrent Month januaryfebruarymarchaprilmayjunejulyaugustseptemberoctobernovemberdecember 202220232024 november, 2022 Counties AllAll CountiesCameronClarionCook ForestElkForestJeffersonOut of Area Category AllArts and DIY CraftsChildren’s EventsCrafts & MarketsEndurance ChallengesFairs & FestivalsFood & WineHistory & HeritageHolidayMotorsportsMusicNature & WildlifeOther EventsOutdoor AdventureState Parks: Events & ProgramsTheater & Arts Event Location All1000. “We can segment leads based on their engagement with our marketing, create personalised content, and reach more customers with minimal effort.”Ĭlarion sends thousands of marketing emails every month to potential event attendees and exhibitors, and it can now measure the results. Clarion acquired PennWell in early 2018, bringing 4 Tradeshow 200 events into the U.S. “ Pardot is really powerful and intuitive,” said Osmond. ![]() Clarion has also centralised and simplified its approach to marketing replacing around six email and data providers with a single platform. ![]()
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